Category Archives: Blogging

Blogging for authors: mostly why, with a who and a how or two

Will all Greil Marcus fans become Heather McCormack readers/book purchasers? It’s doubtful. Some might – and by adding a Greil Marcus tag to a blog post it’s that much easier for his fans to find – and connect with – her. Continue reading

Posted in Blogging, Social media, social media for authors, Twitter, working with authors | Tagged , , , , , , , , , , | 11 Comments

Social media for authors

Dennis Cass on promoting a book. Continue reading

Posted in Blogging, Facebook, media relations, public relations, Social media, Twitter, YouTube | Tagged , , , | 4 Comments

Starting at the top of the social media ladder

If you started blogging before you started reading other blogs on a regular basis, did you start at the top rung and are you now working your way down? Or is it more like hooking up the DVD player without bothering to crack open the manual? Continue reading

Posted in Blogging, Social media | 7 Comments

Northern Voice 09: the love-in

Blogging from MooseCamp day at NV 09 (#northernvoice09). Darwin didn’t jump the shark, but we think he wants to. Continue reading

Posted in Blogging, Social media | 2 Comments

Social media lets you listen to your customers

Use social media to reap the rewards of listening to all your customers – not just those willing to participate in surveys and focus groups. Continue reading

Posted in Blogging, client service, marketing, media relations, Social media | Tagged , , , , | 8 Comments

Three Metro Vancouver events you shouldn’t miss

Three upcoming events Metro Vancouver entrepreneurs (with a 2/3 emphasis on females, that sounds about right, doesn’t it, sisters?) should consider attending. First, there’s the Canadian Women in Communications Social Media Event on Wednesday, February 11, 2009, from 5-8PM. Details … Continue reading

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The social media neoLuddite contest: win a ticket to Northern Voice 09

Enter my contest to win a ticket to NV09, Vancouver’s social media and blogging ‘unconference.’ Continue reading

Posted in Blogging, contest, Social media | 23 Comments

Keywords and www.wordle.net

Creating word poems and word collages with http://www.wordle.net. Continue reading

Posted in Blogging, words | 1 Comment

Ten mistakes beginning business bloggers make

Since this is a very long post, I decided to reproduce the list here, but hope you’ll read on. 1. Not blogging often enough 2. Burying your blog on your corporate web site 3. Not understanding what constitutes ‘value add’ … Continue reading

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Out-Smarts and No Spin PR: colleagues, friends, strategic partners

At lunch with Mhairi Petrovic of Out-Smarts on Tuesday, we decided to form a strategic partnership between our two companies. It has, I think, been obvious to both Mhairi and me since we first met in February of this year … Continue reading

Posted in Blogging, public relations, Social media | Tagged , , , , , , , | 4 Comments