Monthly Archives: June 2010

The importance of sitting in on interviews

When the interview’s over, the client gets some frank but constructive feedback on their performance. Sometimes they get their knuckles rapped, not so much for what they’ve said during the interview but for the way they’ve treated the journalist. Continue reading

Posted in client service, media relations, public relations | Tagged , , | 12 Comments

Some more social media tips and experiences from authors

Readers are passionate people with an insatiable desire for their next fix. And it had better be quality stuff. Continue reading

Posted in marketing, public relations, Social media, Twitter, working with authors | Tagged , , , , , , , , | 1 Comment