Category Archives: working with authors

Virtually attending a literary salon

Posted on November 30, 2011 by ruthseeley

I’m thrilled to have been invited to attend the first #yycsalon via Skype tonight and will be live tweeting it since I couldn’t actually make it to Calgary.

Posted in book marketing, marketing, public relations, working with authors | Tagged , , , , | 2 Comments

Bevolution

Posted on August 8, 2011 by ruthseeley

It took almost four billion years for humans to evolve into anything like their current form. The unknown scribbler to best-selling author and household word is also a process. Continue reading →

Posted in book marketing, marketing, working with authors | Tagged , , | 3 Comments

Author/Publisher Checklist for Online Bookselling and Promotion

Posted on April 16, 2011 by ruthseeley

The online book buying and recommendation process is not the same as the in-store buying experience, and while it’s got some advantages (instant gratification when you’re buying an ebook, for instance; no trek to the store or waiting for a special order to come in the case of pbooks), it’s also got some disadvantages. Continue reading →

Posted in book marketing, Social media, social media for authors, working with authors | 2 Comments

The Literary Project interviews – me!

Posted on January 22, 2011 by ruthseeley

I hadn’t quite believed that authors needed help from PR people – or that they’d be willing to pay for my help. They do, they can, and they will. Continue reading →

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Goodreads for authors

Posted on November 22, 2010 by ruthseeley

Your publisher needs your support and participation, and you are not J.D. Salinger. If and when you’ve written and sold as many books as you care to, feel free to terminate your Goodreads/other book social networking membership and revel in your hermit status. Continue reading →

Posted in social media for authors, social networking for authors, working with authors | Tagged , , , , , , | 3 Comments

Blogging for authors: mostly why, with a who and a how or two

Posted on September 6, 2010 by ruthseeley

Will all Greil Marcus fans become Heather McCormack readers/book purchasers? It’s doubtful. Some might – and by adding a Greil Marcus tag to a blog post it’s that much easier for his fans to find – and connect with – her. Continue reading →

Posted in Blogging, Social media, social media for authors, Twitter, working with authors | Tagged , , , , , , , , , , | 11 Comments

Some more social media tips and experiences from authors

Posted on June 6, 2010 by ruthseeley

Readers are passionate people with an insatiable desire for their next fix. And it had better be quality stuff. Continue reading →

Posted in marketing, public relations, Social media, Twitter, working with authors | Tagged , , , , , , , , | 1 Comment