Category Archives: book marketing

Virtually attending a literary salon

I’m thrilled to have been invited to attend the first #yycsalon via Skype tonight and will be live tweeting it since I couldn’t actually make it to Calgary.

Posted in book marketing, marketing, public relations, working with authors | Tagged , , , , | 2 Comments


It took almost four billion years for humans to evolve into anything like their current form. The unknown scribbler to best-selling author and household word is also a process. Continue reading

Posted in book marketing, marketing, working with authors | Tagged , , | 3 Comments

Author/Publisher Checklist for Online Bookselling and Promotion

The online book buying and recommendation process is not the same as the in-store buying experience, and while it’s got some advantages (instant gratification when you’re buying an ebook, for instance; no trek to the store or waiting for a special order to come in the case of pbooks), it’s also got some disadvantages. Continue reading

Posted in book marketing, Social media, social media for authors, working with authors | 2 Comments