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Monthly Archives: November 2008
The social media disconnect: let’s not change everything
Since moving to British Columbia in 2002, my awareness of local credit union Vancity has been exponentially heightened. This May 2008 Strategy Magazine special report by Carey Toane explains why. Its staff are out there on the community relations front, … Continue reading
Dwarf rapes nun: if it bleeds, it still leads
I had several other blog posts in mind but when the link above my email was this headline, I had to click on it and read the story. It’s rare to see a semi colon in a headline, but given … Continue reading
Posted in media relations, public relations
Tagged competing for headlines, media relations, podcast
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startup-review.com
A very short post this morning as I put the finishing touches on my presentation for Enterprising Moms tonight. Came across this incredible treasure trove of social media marketing info I think every entrepreneur should see, for the matter-of-fact, analytical … Continue reading
Weekend workshops
Bottles and cans, originally uploaded by The River Thief. Achieving a work/life balance that makes me happy is still an elusive thing, but I’m secretly quite thrilled that I think I have the formula. This may sound odd, but I’m … Continue reading
Ten mistakes beginning business bloggers make
Since this is a very long post, I decided to reproduce the list here, but hope you’ll read on. 1. Not blogging often enough 2. Burying your blog on your corporate web site 3. Not understanding what constitutes ‘value add’ … Continue reading
Out-Smarts and No Spin PR: colleagues, friends, strategic partners
At lunch with Mhairi Petrovic of Out-Smarts on Tuesday, we decided to form a strategic partnership between our two companies. It has, I think, been obvious to both Mhairi and me since we first met in February of this year … Continue reading
Taking yourself – and your business – seriously
A few months ago I attended a dynamic presentation on networking, put on free of charge by local business coach Sue Clement. She was able to explain to me once and for all the difference between marketing and sales, and … Continue reading
Public affairs and public relations – an earnest assessment
Came across this delightfully earnest dissertation by Ulla Bartsch on the difference between public affairs and public relations at Beyond the Spin. I too, remember wondering at how few marcomms clients we had when I first joined the Toronto office … Continue reading
Social media for enterprising moms
I’ll be talking to the Richmond Chapter of Enterprising Moms on Tuesday, November 25 about social media. I love the little graphic Kelley created when I was slow to get her a photo – sorry about that. I’m looking forward … Continue reading
Posted in Social media, speaking engagements
Tagged Social media, speaking engagements
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Blogging goes mainstream
What else can one conclude, when everyone’s doing it? John P. Kreiss identifies five myths about blogging. Your mom may be doing it. Shhh.
No Spin PR - 21st Century Communications 