Category Archives: corporate reputation management

Crimes against Twitter: how mainstream media and marketers are messing up

Posted on February 13, 2009 by ruthseeley

The way many mainstream media outlets behave on Twitter is the virtual equivalent of copious projectile vomiting. The exceptions are a refreshing change of pace. Continue reading →

Posted in community and stakeholder consultations, corporate reputation management, crisis communications, marketing, media relations, public relations, Social media, Twitter | Tagged , , | 4 Comments

Reputation management: the strange case of Sean Avery

Posted on December 8, 2008 by ruthseeley

Let me begin by saying I’m not a hockey fan and that I neither watch spectator sports nor do I greatly value athleticism (sorry, it’s the truth). When men have talked to me about how they were ‘almost there’ with … Continue reading →

Posted in corporate reputation management, media relations | Tagged , , , , | Leave a comment