Social media as continuum rather than ladder

Love this post and the explanations as a follow-on to the previous post querying the directionality of the ladder of social media engagement. What makes it particularly good is the correlation of the newly coined terms to the Forrester/Charlene Li Groundswell terms.

Some nice thinking and writing going on here. Kudos to Leigh Duncan-Durst and Live Path.


About ruthseeley

Ottawa born, Toronto educated, lived in the Lower Mainland and southern AB for more than a decade. Passionate about community, democracy, and good books. Fond of the Oxford comma.
This entry was posted in Social media and tagged , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s