Crimes against Twitter: how mainstream media and marketers are messing up
The bewildered who aren’t yet tweeting may well be puzzled by the plethora of articles they’re suddenly reading in publications as far flung as the Vancouver Sun, the Globe and Mail, the New York Times, The Guardian, The Spectator, Business Week…. Certainly the English-speaking world is suddenly all atwitter about Twitter (or at least the portion of it who still read either real or virtual newspapers and magazines). Read more »
Why communicating with your stakeholders doesn’t constitute spin
One of the first major projects on which I worked when I transferred from high tech communications to the corporate communications group at an agency beautifully illustrates why you may need to spend more (time and/or money, depending on your situation) during an economic downturn such as the one we’re experiencing these days than you do when times are good.
While I don’t think I’m still legally bound by the confidentiality agreement I signed more than a decade ago, you’ll have to forgive me for not naming names here, because I do still feel ethically bound not to refer to the client by name. Read more »
Traditional media takes it to the streets
Better than talk radio, the street radio BBC4 is doing on some of the most controversial issues of our times is phenomenal. Read more »
The power of listening: Vancity steps up to the plate
Just got off the phone with Bill Corbett, Vancity’s Business Banking Director, Operations and Cash Management, who had commented on my last post and reached out to me, asking me to contact him to discuss any further suggestions or insights I had about my recent business banking experience and what Vancity could do differently in future.
Although the blogosphere zeitgeist is Opinions ‘R’ Us (I sometimes think my next blog should be called ‘No Thought Left Unexpressed’), I will confess that I felt rather guilty when he told me that several folks at Vancity had seen my post over the weekend and that there had been some internal debate about it. I never meant to make you work on your days off, people, nor was I hoping to see (or hear) of any heads rolling. I’m merely a fan of The Tudors, I don’t actually think I’m Henry VIII. Read more »
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